What are the benefits of browsing anonymously on LinkedIn?
Browsing profiles anonymously can be useful especially if you are new to LinkedIn and want to understand how the platform works. You can check different people’s profiles to check how they are writing without attracting them to your own profile. Another major advantage of going anonymous is to research your competition. Marketers and entrepreneurs use this feature to know if they are keeping up or ahead or lagging their competitors in any way. You can simply go anonymous to study other people’s profiles to get some inspiration and improve your profile. However, do set it back to “public” once your profile is set, and being visible has far more benefits especially if you are looking to make more connections.
How to look at someone’s LinkedIn without them knowing?
Firstly, understand that the default setting will display your name and basic information when you visit somebody’s profile. Your basic details will be displayed on their “ Who’s viewed your profile” page. While this can help many marketers and entrepreneurs to find prospective clients or build potential connections, you can stay hidden. Here’s how. Go to the top right of the LinkedIn homepage, click on “Privacy and settings”, select Privacy, next click on “Profile viewing options”. You can now select “Anonymous LinkedIn member”. You can even hide your name while leaving a description of you and your industry. That said, do note that browsing anonymously will also prevent you from seeing who has viewed your profile. We recommend that you view profiles anonymously only when required. Now that you know how to look at someone’s LinkedIn without them knowing, try it and let us know your experience in the comment section below.
